Little Caesar Off

My wife and I get a huge kick out of sign holders. I have to ask - who's bright idea was this? "Hey I know, let's pay some poor soul peanuts to hold a sign outside of our business! Passersby will be amused and inspired to purchase our product!" Nope. Seeing someone holding a sign for a business incites the same kinds of feelings I get when I pass a homeless person on the street begging for change - the only difference is that I'll usually feel compelled to give the bum my spare change because I know they're only doing it for themselves. There is something that feels very wrong about humiliating a person on purpose to sell something (especially if it actually doesn't).

But there's something very right about people that agree to do this job, and aren't humiliated. Instead, they take it to the next level - they dance emphatically. They sing. They shout. They point. They party. They do things that normal, inhibited, self-respecting people don't do - and for that I salute them. They brighten my day. I have yet to buy anything as a result, but they can single-handedly make me smile, even if I'm having a crappy day.

My wife and I favor the Little Caesar's sign holders, hands down. I'm not sure what motivates them to do things other sign holders wouldn't (and without costumes even!), but it's the best... to the point that we may have unfair expectations from less enthusiastic Little Caesar's sign holders. If you're holding a cardboard guitar painted like a pizza with "$9.99" on it, you better be rockin' it.

I was on YouTube today looking for the beloved "Origami" spot I remember from my youth (now there's some effective advertising... I still remember it 2 decades later). Then I saw these related videos and, well... I have to say... if you like bad, you'll love these.